So, did you know that a shoe creates a lot of environmental damage? Raw materials plus an intense manufacturing process means that those things we wear on our feet have a big carbon footprint (typical shoe = 30 pounds of CO2). Alarming, isn’t it?
UNDO Laces aims to offset that carbon footprint by purchasing credits from a wind energy, solar energy or reforestation project on your behalf. You get a pair of UNDO Laces, too, of course. Mini magnets installed in each end of the shoelace makes them easy to change out for color matching (it also eliminates those bothersome plastic ends hitting your ankles when you walk. Am I the only one with that issue? Back the project on Kickstarter.
